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RésonHow to Turn a Public Source Into a Campaign Draft
Attach the key facts from a public page to a campaign goal, review the proposed strategy, and check the first draft against the source.
3 min read
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RésonHow to Review B2B Prospects Before Outreach
Review a company shortlist one row at a time. Check the official domain and the evidence for fit, then document the contact route and approval separately.
6 min read
RésonHow to Test AI Recommendations for Your Business
Ask an unbranded buyer question, check which company each answer identifies, and use one evidence gap to improve a public page.
4 min read
RésonComment préparer une vidéo de démonstration de 30 secondes
Préparez une courte vidéo à partir d’une action réelle. Choisissez les plans, écrivez la narration et vérifiez ce que le public pourra constater à l’écran.
3 min readfr
RésonHow to Audit Your Site Name in Google Search
Check the site name, result title, and destination URL separately, then make your homepage and the pages that link to it agree.
3 min read
RésonHow to Measure Branded Search in Google Search Console
Measure searches for your exact business name, check which URLs Google showed, and compare equal periods in Search Console.
3 min read
RésonHow to Compare Two Landing Pages for SEO
Compare the HTML titles, headings, descriptions, and indexing signals of two pages, then choose one edit to verify and measure. Includes Réson’s actual public profile audit.
3 min read
RésonComment analyser Google Search Console pour une PME
Une méthode pour comparer deux périodes, relier les recherches aux bonnes pages et choisir une amélioration à mesurer.
3 min readfr
RésonHow to Build a B2B Prospect List from Scratch
A research brief, a real industrial pump example, and a simple shortlist structure your team can verify before outreach.
3 min read
RésonHow to Check if Your Website Is on Google
Find out whether Google has indexed your site, what your sitemap can tell you, and what to fix when customers cannot find your business by name.
3 min read
RésonHow We Replaced 20 Article Cover Images in Réson
How we refreshed the Eternal Gardens Journal’s 20 covers, checked real listing crops, and verified every new image on its published page.
3 min read
RésonBilingual marketing in Canada: a small-business workflow
Most Canadian small businesses want to reach both English- and French-speaking customers, but stop because they think it takes twice the time. Here is a practical workflow to create English and French marketing from one set of business facts.
11 min read
RésonPlan marketing PME au Québec : modèle et plan sur 90 jours
Un plan marketing de 40 pages finit souvent dans un tiroir. Voici un modèle d'une page pensé pour les PME québécoises et une feuille de route concrète sur 90 jours pour publier et relancer vos clients sans y passer vos fins de semaine.
11 min readfr
Blogs on Réson
Follow a company to read everything it publishes.
Réson · 30 articles
Plain-language guides to AI marketing, AI search visibility and bilingual marketing for small businesses in Canada.
Eternal Gardens · 20 articles
Stories, ideas and history from the people behind Eternal Gardens: philosophers, inventors, legends and the worlds you can build with them.
Your company's blog, researched and written with you
Réson plans topics, writes SEO-ready drafts from your business profile and verified sources, and publishes only what you approve.