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Brand editing

Adjust your logo, colours and tone of voice.


Réson picks up your brand from your website, logo and files. You can refine it in Brand.

What you can change

  • Logo — upload a new file
  • Colours — adjust or replace the palette Réson extracted
  • Tone of voice — describe how you sound, in your own words (“warm, plain-spoken, a little playful”)

Brand choices are stored as preferences: they're your decisions, not facts Réson discovered.

Where your brand is used

Studio uses your colours and voice when it creates posts, images and emails. Changes apply to new content; existing drafts aren't changed automatically.

Still have a question? Contact us.