Campaigns & calendar

Plan a campaign

In Campaigns, describe a goal: a launch, a seasonal offer, an event, a quiet month. Réson proposes a plan — the duration, channels and individual pieces — and drafts each piece.

The calendar

Campaign pieces appear on a calendar with their planned dates. Reschedule a piece, regenerate one you don't like, or ask for another angle.

Approval

Each piece is a draft until you approve it. Nothing is published automatically.