RésonGenerative engine optimization for small businesses
See what the original GEO study measured, then run a small test on a page your customers already need.
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RésonHow to get your business cited by ChatGPT: what OpenAI documents, and four fixes
What OpenAI actually says about ChatGPT search, and four fixes that make your own pages the source: crawler access, citable sentences, consistent profiles and FAQs.
7 min read
RésonAI marketing tools for small business: a practical test
Compare AI marketing tools on one real task, with a printable scorecard for cost, quality, privacy and approval.
4 min read
RésonAI visibility checker: how to test what AI says about your business
How to check what AI assistants say about your business: the questions to ask, the five things to record, and how to read an answer claim by claim.
7 min read
RésonHow to build an AI content calendar in an afternoon
Use one business goal to plan a month of posts, with a sample calendar and an approval routine.
4 min read
What is Michael Faraday famous for? Induction, the motor and more
Faraday found electromagnetic induction in 1831, made electricity produce steady motion in 1821 and gave 19 series of Christmas Lectures. Here is each discovery, explained.
7 min read
Hildegard of Bingen's music: the songs, the Ordo Virtutum and where to listen
Hildegard wrote about 70 chants and the first known morality play, where everyone sings but the Devil. Here is what her music sounds like and where to hear it.
7 min read
What did Isaac Newton discover? Gravity, light and calculus
Newton found that one law of gravity holds the apple and the Moon, that white light is a mix of colours, and calculus. Here is each discovery, with dates and his own words.
8 min read
Was King Arthur real? What the earliest sources actually say
No writer from Arthur's own time names him. Here are the main early sources side by side, what each one really says, and the honest case for and against a real Arthur.
8 min read
How to make your business show up in ChatGPT
Let ChatGPT's search crawler in, answer your buyers' questions in plain text and keep your facts consistent. A sourced checklist, with no promises.
7 min read
AI worldbuilding: how to build a world with an AI character
Build a world through a character, keep a short list of facts that never change, and grow it one place at a time. A practical method for AI worldbuilding.
7 min read
How to create an AI character: a step-by-step guide
Start with one clear sentence. We walk through building a character on Eternal Gardens, then show how to make it round, honest and worth talking to.
8 min read
Sherlock Holmes deduction: how his reasoning really works
Holmes called it the science of deduction, but most of his famous inferences are abductions. Here is the difference, in his own words from the stories.
9 min read
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Réson · 50 articles
Plain-language guides to AI marketing, AI search visibility and bilingual marketing for small businesses in Canada.
Eternal Gardens · 20 articles
Stories, ideas and history from the people behind Eternal Gardens: philosophers, inventors, legends and the worlds you can build with them.
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